That’s the urgent question we explore with Alicia Combaz, founder and CEO of Make.org, a civic tech platform activating millions of citizens across Europe to speak up and be heard.
Alicia believes technology can give people real power, if it’s designed with them, not just for them. But she also sees the dark side: AI systems shaping our decisions, spreading disinformation, and filtering reality without us even noticing.
In this episode, Alicia shares what it takes to build tech that empowers citizens, how she handles ethical pressure from powerful clients, and why democracy should be a part of daily life, not just something we think about every few years.
We unbox the boldest and most uncomfortable questions:
Can AI make democracy stronger, or will it deepen disinformation and bias?
Who decides what these systems learn, and whose voices are left out?
Highlights of the conversation:
This episode makes it clear: democracy isn’t just about voting every few years. It’s about showing up, speaking out, and shaping the systems that shape us.
01:45 – What is Make.org, Really?
Alicia introduces her platform and its mission: using tech to make citizen voices count in shaping society.
04:32 – People Have Power (They Just Don’t Know It)
Why most citizens underestimate their influence—and how Make.org helps them step into it.
07:20 – From Street Protests to Online Platforms
Alicia reflects on the value of protest—and how digital tools can create more lasting impact.
10:40 – The AI Dilemma
AI is powerful—but can it still serve democracy when it’s full of bias and built behind closed doors?
15:16 – Persuasion, Hallucinations, and Hidden Influence
How generative AI can change the way we think, make decisions, and even vote—without us realizing it.
18:55 – Making Democracy Understandable Again
How AI could help simplify complex political processes and bridge the gap between citizens and institutions.
21:30 – Can Business and Impact Coexist?
Inside the business model of Make.org—and the constant balancing act between revenue and mission.
24:18 – Saying No to Big Money
Alicia shares a moment when Make.org turned down a major client for ethical reasons—and why it mattered.
27:06 – Dealing With Polarization
How Make.org keeps extreme opinions from taking over—and brings quieter voices back into the public conversation.
30:42 – Citizens Shaping the Rules of AI
Why Alicia believes citizen assemblies should help design the future of artificial intelligence.
33:10 – What Democracy Looks Like Between Elections
A vision for "everyday democracy"—and how anyone can take part, even with little time or resources.
35:45 – One Action You Can Take Today
Alicia’s out-of-the-box challenge: Don’t wait. Use your voice—and find your space to make an impact.
Take part in the conversation, come to the release events, suggest topics, meet the guests
